The Top Ten Business Myths 2024

Overview

As businesses evolve, ideas about business don’t always follow suit. Examine ten business myths while discovering better practices to align an organization with the realities of operating in a knowledge economy. We’ll cover six transformational questions to enhance your organization’s wealth-creating capacity. Also, could you get answers to the five most important questions organizations should reflect upon to remain relevant?

Highlights

• Growth for the sake of the growth is the ideology of the cancer cell
• Effectiveness trumps efficiency
• Ideas have more value than their mere execution
• What determines value and how much customers are willing to pay?
• Is business a zero-sum game?

Prerequisites

None

Designed For

CPAs, executives and financial professionals.

Objectives

• Identify why so much of the conventional business wisdom is more conventional than actual wisdom
• Determine how to overcome these myths and focus on what truly matters in your organization
• Recognize the six transformational questions that will take your organization to the next level
• Recall Peter Drucker's Five Most Critical Questions for any organization

Preparation

None

Notice

This course is offered by a 3rd party vendor. Login instructions will not be accessible in the My CPE Tracker section of the ISCPA website. Login instructions will be emailed directly to you by California Education Foundation (CalCPA).