Ethics: How to Ensure Zombie Ethics Won't Kill Your Business
Overview
The walking dead aren’t the only threat to your business. So are several dangerous, even terrifying myths about what ethical leadership is and is not. This fun and distinctive webinar will present what Forbes contributor Bruce Weinstein, The Ethics Guy, calls “zombie ethics”-myths about accounting that hinder your ability to serve your clients and enjoy a thriving business. Taking a page from Nobel laureate Paul Krugman’s recent work, zombie ethics are ideas about ethical leadership that deserve to remain buried but keep resurfacing from time to time. They walk the earth and wreak havoc. In this engaging webinar, The Ethics Guy will show you how to send them back to the cemetery for good. You can then fearlessly bring in new business–and watch your practice soar! This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.
Highlights
We’ll closely examine several myths about ethical leadership that continue to plague businesses like yours. You’ll learn why these ideas deserve to be put to rest for good and what should take their place. This will be an ethics webinar unlike any you have ever taken-because it will be both entertaining and rich in content!
Prerequisites
None
Designed For
CPAs, CFOs, controllers, internal auditors, board members, business owners, attorneys, entrepreneurs, compliance professionals, HR managers, meeting planners
Objectives
After attending this presentation, you will be able to:
- Discuss better ways to lead your practice without fear, which may lead to higher client retention and additional business opportunities
- Recognize the myths about ethical leadership
Preparation
Review presenter Bruce Weinstein’s Forbes.com columns (optional)
Notice
This course is offered by a 3rd party vendor and will not be accessible in the My CPE Tracker section of the ISCPA website. Course access information will be emailed directly to you by CPA Crossings.
Leader(s):
Leader Bios
Bruce Weinstein
Through his practical, interactive, and entertaining virtual and in-person presentations on leading with ethical intelligence, Dr. Bruce Weinstein, The Ethics Guy®, shows how to do the right thing every time, everywhere. High-character leadership is the key to success in accounting and beyond,“ Bruce said from his New York office. “I’ll show you exactly how to promote ethical behavior at every level of your organization, starting with who you hire.” “All of us,” Bruce continued, “can learn how to do our jobs even better than we’re already doing them. The best leaders strive to improve the ways they serve others.” Bruce writes a regular column on ethical leadership for Forbes online. His books include Ethical Intelligence: Five Principles for Untangling Your Toughest Problems at Work and Beyond; The Good Ones: Ten Crucial Qualities of High-Character Employees, and for tweens and teens, Is It Still Cheating If I Don’t Get Caught? Bruce’s clients have included the American Institute of Certified Public Accountants, the Ford Motor Company, The Home Depot, Marathon Petroleum Corporation, the Kentucky General Assembly, the American Bankers Association, the National Association of College and University Auditors, the South Carolina National Guard, and the National Football League, among many others. Bruce lives in New York City with his wife, Kristen Bancroft. To relax Bruce enjoys playing the drums, learning the harmonica, and trying to figure out the plot of The Godfather, Part II.
Non-Member Price $119.00
Member Price $89.00